True small cups
Cups specifically made for true AA, A and B proportions rather than scaled-down versions of larger sizes.

Coming soon to Amazon in the USA

Premium bras designed specifically for smaller busts in AA, A and B cups, with thoughtful support and a naturally beautiful fit.
Our fit philosophy
Cups specifically made for true AA, A and B proportions rather than scaled-down versions of larger sizes.
Thoughtful shaping follows the body without heavy padding or exaggerated lift.
Clean construction and smooth cups create a refined finish beneath everyday clothing.
Thoughtfully made with close attention to fit, construction and comfort.
The first collection

A wire-free everyday bra designed for smaller busts, with smooth cups, natural shaping and soft support that sits close to the body.

A strapless bra designed specifically for smaller busts, combining structured support with a secure, comfortable hold.

Brand story
After removing her breast implants, Paula began rediscovering her natural body with tenderness and acceptance. As she searched for bras that felt beautiful, refined and genuinely proportioned for a smaller bust, she realized how few options existed. emyou was created to design around the body that is already there.
Only the freedom to feel at home in your own body.
Find your fit
Our first range spans 32AA through 36B, with measurements in centimeters and inches.
| Size | Underbust (cm) | Underbust (in) | Bust (cm) | Bust (in) |
|---|---|---|---|---|
| 32AA | 68-72 | 26.8-28.3 | 78-82 | 30.7-32.3 |
| 32A | 68-72 | 26.8-28.3 | 80-84 | 31.5-33.1 |
| 32B | 68-72 | 26.8-28.3 | 82-86 | 32.3-33.9 |
| 34AA | 73-77 | 28.7-30.3 | 83-87 | 32.7-34.3 |
| 34A | 73-77 | 28.7-30.3 | 85-89 | 33.5-35.0 |
| 34B | 73-77 | 28.7-30.3 | 87-91 | 34.3-35.8 |
| 36AA | 78-82 | 30.7-32.3 | 88-92 | 34.6-36.2 |
| 36A | 78-82 | 30.7-32.3 | 90-94 | 35.4-37.0 |
| 36B | 78-82 | 30.7-32.3 | 92-96 | 36.2-37.8 |
Early access
Join the list for launch news, product availability and early access.
FAQ
emyou is designed for women with smaller busts, especially AA, A and B cups, who want natural shape and support that feels genuinely proportioned for them.
The cups are specifically made for true smaller sizes rather than treated as generic versions of larger cups.
Yes. It is designed with wire-free comfort, natural shaping and convertible straps for everyday wear.
Yes. It uses underwire and boning proportioned for smaller busts, plus a silicone grip band and detachable straps.
No. They are designed to support the body's natural shape without exaggerated volume.
No. The brand was inspired by its founder's experience after explant surgery, but emyou products are everyday lingerie, not medical or post-surgical bras.
The first collection is planned from 32AA to 36B, with a focus on AA, A and B cups.
emyou is preparing to launch in the United States through Amazon. Join the list to receive availability details.